Written By: Maria Shinta
Creating an SEO-friendly website involves more than just putting together beautiful pictures and words; it’s vital to ensure that people can discover you online when they search for something related to your blog or business. A good starting point is focusing on the content you create. It should be interesting, relevant, and useful to your visitors. Use clear title tags that explain what each page is about, and make sure to include a meta description. This little summary shows up in Google search results and helps users decide if they want to click on your link. Remember, keywords are important too! Think of what someone would type into Google when looking for information like yours, and sprinkle those words naturally throughout your content.
User experience is another critical piece of building a successful website. Your site needs to be easy to navigate, especially on mobile devices since so many people use their phones to browse. Make sure your pages load quickly, as slow-loading sites can drive users away. Internal links within your articles can help keep readers engaged by directing them to other parts of your website. Additionally, adding alt text to images ensures that everyone, including those who use screen readers, can understand what’s on your page. By following these best practices, you’ll increase the chance that your website ranks high on search engines and attracts more traffic over time. Building an SEO-friendly website doesn’t have to be complicated. Simple steps today can lead to great results tomorrow.
Photo by Ben Kolde on Unsplash
It is important to consider the depth of the site structure; ensure that key pages are not too far from the homepage, ideally within two or three clicks and no more than six clicks away.
Google Search Console (GSC) is one of the three essential free tools for confident SEO practices. It’s a free tool designed to monitor your site’s organic search performance on Google’s search engine, which holds a 92.07% market share globally.
Microsoft’s Bing Webmaster Tools serves as an equivalent to GSC, providing data from Bing’s search engine, which is the second-largest search engine.
Ahrefs Webmaster Tools (AWT) is a free tool designed to enhance a website’s SEO performance and increase organic search traffic.
A sitemap is a file located on your server that informs search engines about where to locate important content on your website. Moreover, it can provide details about the content, including the video running time or the publication date of an article. All this data enables search engines to crawl your site with greater efficiency.
A robots.txt file is, plainly speaking, a text file that informs search engines about the areas they can and cannot access on your site.
You need to select the canonical domain name, in other words. This will guarantee that your site remains consistent for both users and web crawlers, avoiding problems like diluted link equity, which can happen when some websites link to the HTTP version while others link to the HTTPS version.
In conclusion, creating an SEO-friendly website is all about keeping things simple and effective. To help both users and search engines find what they need without confusion, make sure your site is accessible in just one domain. This straightforward approach ensures the protection of your link equity and improves your online presence. So remember, focus on those key factors and use the right to keep your website running smoothly. With these tips, you’ll be well on your way to a strong digital footprint that everyone can enjoy!